We’re seeking a creative, detail-oriented go-getter who loves building brands and is motivated by results

Stretch*d was founded in 2018 as the premier brand in the one-on-one assisted stretch space offering clients the most effective and feel good way to “get loose.”  Through our in-person locations (growing from two to more in 2021 and beyond), virtual and digital channels and Stretch*d Academy, our newly launched training program, we are on a mission to make recovery an essential part of every body’s routine. We are looking for a kick-a** Marketing Manager to lead us on this journey.  This is an opportunity to be a key employee at an emerging brand in a hot sector of the wellness market.

As Marketing Manager, you’ll be responsible for the development, execution and evaluation of all marketing programs.  You’ll oversee both the strategic and tactical execution of aspects of client communications, including email, social, website and in-person communication.  The Manager will provide strategic thinking and thought leadership as we grow our locations and our client base, with a focus on client growth and retention.  

• Oversee Stretch*d’s marketing strategy and communications plan for our retail locations
• Support growth and communication for Stretch*d Academy, our training program for professionals (online and in-person).
• Oversee marketing calendar and execute campaigns across touchpoints including website, email, social media and in-person.
• Manage marketing channels and brand communications including email, social media, PR, influencer, brand partnerships, digital advertising and more.
• Manage agency and consultant resources. This currently includes graphic design and website development.
• Oversee paid ad budgets and campaigns.
• Drive initiatives that generate client growth, client retention, build loyalty and increase brand awareness.
• Manage all communication channels with clients, including email, social media and in-person channels.
• Analyze market and business results to draw conclusions and insights.
• Manage the Stretch*d website by updating with new content, news, promotions and imagery.
• Lead and attend select events (in-person and virtual) to interact with clients.

Goals & Projects

• Create and implement innovative programs and promotions to drive occupancy.
• Create tactical plans (i.e. promotions, partnerships, social media, digital advertising, search engine marketing/optimization, website and public relations).
• Create and oversee an engaging and visually appealing social content calendar across all channels to maintain a consistent and engaging brand voice. Continue to grow our following by managing all communications in social media channels. 

Your Experience

• 4-7 years of experience developing brand positioning, advertising campaigns and marketing programs
• Able to execute complete work using modern marketing tools. Hands-on ability with any or all of the following tools are essential: Mailchimp, Website CMS, Google Analytics, Google Analytics & Ads, Facebook Business Manager, Photoshop.
• Experience managing digital, PR and design agencies
• Exceptional producing, writing, and communications skills
• Ability to set performance goals, KPIs and analyze metrics
• Design-oriented, with eye for brand-forward content
• Outstanding strategic thinking skills
• Balance of analytical and creative capabilities
• Strong interpersonal, influence and presentation skills
• Ability to juggle multiple projects and meet deadlines
• A self-starter who is highly organized, highly accountable and enjoys working in a fast-paced environment in a fun, teamwork-oriented company
• Great marketing instincts
• Results oriented
• Sees resource constraints as an opportunity, rather than a barrier
• Enjoys/is connected to social media
• Passionate about fitness and wellness industry
• BS/BA required, with a specialty in Business or Marketing

Reports to: COO

Job Type: Part-Time, 20 hours / week

Location: NYC

To Apply:

Please send your resume and cover letter to careers@stretchdspace.com.

Include (1) why you’d be a great fit for the role and (2) your favorite way to ‘get loose!’